miffy (or “nijntje” in Dutch) is the world's most famous sweet little white rabbit, illustrated and written by Dick Bruna (famous Dutch author and cartoon artist). miffy was first created in 1955 and in 2015, miffy celebrated her 60th anniversary. miffy is one of the world's most famous cartoon icons and brand for infants and preschoolers with many generations of people growing up with her. In recent years miffy’s simple lines and vibrant colors have proven popular also as a fashion icon for teens and young adults. Not just in the Netherlands but in all countries all over the globe including China, Germany, Scandinavia, Japan, the US and many more!
The first ever story in which miffy appeared was written in 1955 when Dick Bruna was on a seaside summer holiday with his family in Egmond aan Zee. As it kept on raining, Dick Bruna stayed inside at this holiday home for most of the time. Inspired by a little rabbit that kept on hopping around the garden, he started to create drawings featuring the little rabbit. And every night he would tell a bedtime story to his one year old son about a little white rabbit that lives in the garden. Soon therafter miffy was born. Dick Bruna started making illustrations with the little white rabbit which he called "miffy". He also decided that miffy had to be a girl as he found out at that a dress is actually more fun to draw than pants.
miffy's Worldwide success
Ever since its introduction, miffy has become an instant worldwide success. There are 32 children’s books published with miffy as the main character. The books have been translated in more than 50 languages and there are more than 85 million copies sold worldwide. The stories of miffy and her friends (such as Boris the little boy bear and Barbara his girlfriend, Poppy the kind pig lady and Snuffy the dog) are also featured in an animated cartoon series for television. Its first ever feature-length film “miffy the Movie” was released in 2012. There have also been three musical plays featuring miffy. In July 2014, miffy creator Dick Bruna announced his retirement. The miffy book that was published in 2011 was the last one that he will ever write. At Holland Boutique you can find a wide range of miffy products including toys, cups, baby milk bottles, biscuits, toothbrushes, games which are fun to play with and educational for young kids to learn to use them.
Is it miffy or nijntje?
In Holland more than three generations have been growing up with stories about “mijntje” and her friends. The name “nijntje” comes from the Dutch name for little rabbit: KoNIJNTJE. However for many kids living overseas it seemed difficult to pronounce the name “nijntje”. Therefore, Dick Bruna opted to choose a different name for countries outside of the Netherlands. Abroad, “nijntje” is called miffy. The name does not have any special meaning but is easier to pronounce in all languages.
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