Snoozebaby: Soft Toys, Nursery And Newborn Fashion
Made In Holland, Loved All Over
Founded in 2005, Snoozebaby is the leading nursery, soft toys and newborn fashion brand for babies and toddlers in the Netherlands. Snoozebaby offers a wide collection with a wide choice of many fun playing, dressing up, cuddly toys, soft blankets, wrappings, sleeping bags that not only are soft and comfortable but also playful and highly functional. With Snoozebaby’s wide choice of toys and accessories you will have everything you need to spend the day with your lovely baby.
The ultra-soft, functional and playful baby textile accessories are based on Snoonzebaby’s uniquely self-invented tag concept. Each article is attached with little tags made from different fabrics and help eager babies sense of discover and learning. While doing so, the fine motor skills of your child gets extra stimulation whilst the sense of touch is being promoted. As such Snoozebaby products offer not only comfort and security but also joy and playfulness. Obviously, the collection Snoozebaby aimed at both boys and girls. There are several shades of pink, from pastel to bright. The same applies for blue.
Dutch Design & Carefully Hand-Made
Snoozebaby’s products are designed and developed in Amsterdam. All products are hand-made with the greatest care and devotion. The company uses fabrics such as jersey, velour, tricot as well as organic bamboo and aims to offer you the highest quality products. Snoozebaby always does its utmost effort to deliver the best and safest baby products. All products are tested according to the latest EU (and US) toy directive.
The Story Behind The Brand
The whole idea for Snoozebaby was conceived when back in 2005 Marleen Rameckers was on a quest finding ways to comfort her infant son who was born too early and was suffering from the KISS syndrome. The main physical symptom of KISS is limited mobility from the upper part of the neck of babies that can lead to abnormalities in behavior, motor skills and general development of the child. Marleen discovered that the soft materials of a silk scarf or washing tags on clothing had a calming effect on her son. It was an amazing discovery; even though he was crying a lot, he also became calm and relaxed simply by feeling the tags with his tiny little fingers. Not just around bed time but also when he was awake. This breakthrough was so wonderful that Marleen wanted to try and buy toys, textiles and other soft fabric articles with tags for her son. But disappointingly enough no such products where readily available yet. Eventually Marleen decided to develop and create products based on the tag concept herself, also wanting this experience to be shared with other mothers around the world. Thus, the beginning of Snoozebaby. Following an extensive market survey, Snoozebaby’s first products were marketed within a year. Following an instant success with mothers in the Netherlands, the product line of Snoozebaby was quickly extended and sold to mothers in many other countries.
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